“Italy makes a difference”
Amer Yachts Permare has been invited to represent Italy at the “Design week” in Hong Kong with its Amer Cento Quad model yacht.
The scale model of the Amer Cento Quad will be exposed in the 600 square m Italian Pavilion together with other Italian design representative projects in other market sector.
The “Design week” will take place in Hong Kong at Bodw 2017 www.bodw.com and will start on December 7th inside the Design Inspire pavilion www.hktdc.com/ncs/designinspire2017/en/main/index.html that will hosts the titled exhibition “Italy makes a difference”.
ITALY, the partner country of Design Inspire in 2017, will present the most epic design-driven innovation on how “Italy makes a difference”.
Amer Cento Quad has been also selected for the ADI Compasso d’Oro Award http://www.adi-design.org/compasso-d-oro.html and published on ADI Design Index 2017 http://www.adi-design.org/adi-design-index.html (the yearbook published by ADI – Italian Association for Industrial Design – that collects the best of Italian design, selected by the ADI Permanent Design Observatory).
Furthermore, Amer Cento Quad participated at the two shows, one in Milan and one in Rome, organised by Adi for the presentation of the annual ADI DESIGN INDEX 2017 with a video showing some phases of the construction, the launch and finally the sailing.
The year 2017, for Amer Yachts Permare, has started with its presence in Kuwait as international Italian design ambassador for the First Italian Design Day in the World organized by the Italian Ministry of Foreign Affairs with the Ministry of Cultural Heritage and Activities and Tourism, the Triennale di Milano, the Associazione per il Disegno industriale, the Fondazione Compasso d’Oro, Milan’s Salone del Mobile and ICE and the Italian Trade Agency.
The promotor of those events is the President of ADI, Mr Galimberti, who will give big international echo to the selected products with the Triennale di Milano, the Council of Architects, Federlegno Arredo and Confindustria Ceramica.
Last but not least, Amer Yachts Permare is delighted to participate to these events in the Far East being an associate of UCINA https://ucina.net/en/
Amer Yachts – Permare